Crystal Edge Professionals

Our Services

Training

We specialize in professional development training which also doubles as tools for personal growth for your staff who are passionate about improving their personal lives while they increase their productivity at work to achieve all round results

Sometimes, when workers are not performing as expected, it may not be their fault because most times we think all they need is technical skills training. We might be wrong because most times all they need is to be trained and equipped with new soft skills to improve on their performances.

Emotional Intelligence

Emotions drives people and people drives performance, emotional intelligent employees work better with others, manage clients more efficiently, and help foster a welcoming and accepting company culture.

Emotional Intelligence training is a set of practical knowledge and skills that help individuals to become fluent in understanding the language of emotions for workplace productivity

Our training aims at developing your staff:

  • Self-motivation
  • Productivity
  • Commitment to profession
  • Confidence and flexibility
  • Empathy
  • Communication skills
  • Long lasting and strong interpersonal relationships – personal and professional
  • Self-awareness and self-control

Recent studies have suggested that most organizations that hire today base their selection on how aware the person is

Whether it is dealing with clients and financers, customer care, teaching, or helping the people in general, unless we can establish a connection with the people across the table, we cannot yield the maximum results. Emotional Intelligence training at the workplace is gaining immense popularity now.

Through valuable resources, manuals, and practical assessments our company will be helping your staff:

Communicate effectively with their colleagues, superiors, and subordinates

Motivating them to perform as a group and build a great team spirit within the organization

Making new business connections and maximizing financial goals

Helping them evaluate their progress and providing the scope to improve their existing skills

Building a high-performance work culture where employees are high on self-motivation and can manage their emotions efficiently

Promoting good leadership and managerial skills by being emotionally aware and mindful at work.

Personality Development

Personality development plays a crucial role in enhancing one’s personality. It helps an individual to develop a positive attitude and look at the brighter sides of life. It plays an imperative role at workplace as it decides the way an individual interacts with his fellow workers and responds to various situations. How an individual behaves at the workplace depends on his/her personality.

In our Personality development training, we are going to deliver training that will help your employees to become well-polished and groomed individuals and makes them better and efficient resources for the organization.

It will reduce stress levels and teach individuals how to face even the worst situations with a smile. Personality reflects how one conducts himself/herself in the professional environment without carrying their personal problems to work. Personality development helps an individual to keep his personal life separate from his professional life.

At crystal Edge Professional Services, we will be training your staff on:

  • Poise
  • Grooming
  • Etiquette
  • Temperament
  • Various personality theories
Digital/Social Media Marketing

With the change and evolution of modern technologies, small/medium businesses, companies and organizations are doing everything they can to keep up

Conventional marketing still exists but it is gradually fading away as companies and businesses are now leveraging the internet especially the social media space to create visibility for their products and services since that is where millions of people are connecting everyday

 Brick-and-mortar businesses are either changing their business models to an online one or scaling up existing marketing efforts with digital marketing strategies – to capture a growing and very lucrative online marketplace.

It is the process of attracting targeted audiences online that will spell the difference between a successfully thriving business – and a failed one. Even if you receive tons of daily traffic to your website, they would not amount to anything unless they convert to leads or sales. Digital Marketing tools and techniques provide business owners the best chances for competition, survival and even business growth.

 

The use of digital marketing is not only investment-wise decision but also an effective marketing channel that can help you grow your business.

At Crystal Edge professional services we will train your staff how to maximum the digital marketing tools and techniques to dominate the online space, build visibility for your business and generate sales

We teach:

  • Content Marketing
  • Content Planning/creation
  • Email marketing
  • Social Media Management

Corporate/Business Branding

Corporate Relationship Management

Relationship management is a strategy in which an organization maintains an ongoing level of engagement with its audience. This management can occur between a business and its customers (business to consumer [B2C]) or between a business and other businesses (business to business [B2B]). It aims to create a partnership between an organization and its patrons, instead of viewing the relationship as merely transactional. 

Relationship management involves strategies to build client support for a business and its offerings and increase brand loyalty. Most often, relationship building occurs at the customer level, but it is valuable between businesses as well.

Building a relationship with clients yields rewards for all parties. Consumers who feel that a company is responsive to their needs will likely continue to use that company’s products and services.

A company’s reputation for responsiveness and generous post-sales involvement can often stimulate new sales. Maintaining communication with consumers lets a company identify potential problems before they come to a costly head.

  • Customer Relationship Management
  • Business Relationship Management

Corporate Branding

At Crystal Edge Professional Services, we believe that your brand is the public representation of your business image so, we help you create a name, symbol and design that is easily identifiable as belonging to your company.  We help you build a true representation of who you are as a business, and how you wish to be perceived.

 This helps your customers to identify your product and distinguish it from other products and services of your competitors. Branding is important because not only is it what makes a memorable impression on consumers, and it allows your customers and clients to know what to expect from your company. It is a way of distinguishing yourself from the competitors and clarifying what it is you offer that makes you the better choice.

We help you to create a strong, positive perception of your company, its products or services in the customer’s mind by combining such elements as logo, design, mission statement, and a consistent theme throughout all marketing communications. Effective branding helps companies differentiate themselves from their competitors and build a loyal customer base.

This means that customers expect that your tone of voice is the same over email, your website, customer service, and every other touch point in your business. If you rebrand, you need to change your logo, and styling everywhere both online and offline.

At Crystal Edge Professional Services we make sure you create a consistent brand so that your customers revel in your omni-channel presence.

Branding offline can be very different to online branding as offline you have to worry about positioning of products and props that can affect how a customer experiences your brand. Of course, certain elements of branding are consistent with both online and offline. These include consistent imagery and logos; we ensure we tidy both sides up for you.

Brand Identity & Clarity
  • Brand Name
  • Brand Message/voice
  • Brand Tagline
  • Brand Story
Brand Strategy
  • Brand Vision
  • Brand Mission
  • Brand Core values/Values propositions
  • Brand logo
  • Brand Positioning
Brand Communication
  • Brand Colours
  • Brand Designs/Template
  • Digital/ Content Marketing
  • Website Development
Brand Equity
  • Marketing Strategy
  • Brand diversification
  • Strategic Brand Extension Plan
  • Social Media Management
  • Brand Management

At Crystal Edge Professional services, we promise to give you the best training and branding experience that will increase your staff productivity, customer base and profitability. We look forward to doing business with you.

Crystal Edge Professionals